“Given the staggered launch of Apple Intelligence, we expect iPhone demand to pick up post initial release of Apple Intelligence in late Oct,” Bank of America Securities analyst Wamsi Mohan wrote in an Oct. 25 note.
Apple released iOS 18.1, an update that includes the company’s artificial intelligence, called Apple Intelligence on Monday, Apple Intelligence iOS 18.1 is for the iPhone 16 and iPhone 15 Pro. It also released software updates for iPad and Mac with Apple Intelligence. The Apple Intelligence release is a critical milestone for Apple. This is as Apple is relying on the feature launch to power its marketing campaign for the iPhone 16 lineup released last month.
Apple Intelligence, AI strategy
It is also Apple’s answer to Wall Street’s questions about its AI strategy. The Apple has taken a different path with its device-based AI than its megacap rivals, which are focused on cloud-based AI systems powered by billions of dollars of Nvidia chips.
Apple Intelligence iOS 18.1 features
Apple Intelligence is limited to start. The first wave of Apple Intelligence features includes writing tools that can proofread or rewrite text, new features that can remove objects from photos and a feature that can summarize a stack of notifications into a single message.
It includes improvements to Siri, including a new look that makes the entire screen glow around the phone’s edges. Siri can answer questions about Apple products, including troubleshooting, and has more natural voices.
Apple Intelligence update does not let Siri take actions inside of apps, which is expected in another update next year.
Apple Intelligence can create supremacy
Some investors believe Apple Intelligence could drive a major upgrade cycle and cement Apple as the leader in daily usage of cutting-edge AI.
“Given the staggered launch of Apple Intelligence, we expect iPhone demand to pick up post initial release of Apple Intelligence in late Oct,” Bank of America Securities analyst Wamsi Mohan wrote in an Oct. 25 note.
Who can have Apple Intelligence iOS 18.1?
You need an iPhone 15 Pro, iPhone 15 Pro Max or any iPhone 16 model to install and use Apple Intelligence. The service primarily uses the iPhone’s chip, which is why it does not work on earlier phones, though some more complicated queries will be handled by Apple’s servers.
You also need to turn it on by asking for access to Apple Intelligence in the Settings app. Doing so puts users on a waitlist. The company has not said how long the wait will take.
Apple Intelligence an update
Apple Intelligence has the ability to summarize notifications. It will summarize an entire stack into a single notification. Another major change that users will quickly notice is that Siri has a new text interface, accessed through swiping up from the bottom of the screen, enabling users to query Siri without speaking out loud.
Apple’s Writing Tools will also show up in any place in the operating system that you can enter text, including non-Apple apps. The software suite also includes updates to Apple’s Mail and Photos apps. The Photos app now has a more intelligent search, which can understand natural language. It can also generate a short movie from a user’s photos.
iOS 18.1 availability
iOS 18.1 and the other updates are now available for all compatible devices. Apple Intelligence is currently available in U.S. English only and may require you to be in a virtual queue for a while before being enabled.